SIGNATURE SERVICE
The Embodied Brand & Website Design Service
Fully Custom Multi-Page Website
Investment: $6.5K+ USD
Your business has evolved – you’re landing bigger clients, charging more, scaling up with courses or membership. But your website has some catching up to do!
A complete brand and website built from the inside out
A deeply strategic and solution-oriented uplevel, where you can finally feel like your website is on par with the brilliant business you’ve built.
SO WHAT’S INCLUDED? ↓
Brand Identity
A complete visual language from logo, colors to fonts – all rooted in your positioning as well as expressing your unique brand ethos.
Website Messaging & Copy
What you say in your website drives the visual direction. That’s right – design can amplify your message and not the other way around!
I’ll guide you to craft messaging and copywriting that connects, converts and sounds like you with a section-by-section copy workbook.
Website Design & Build
A multi-page Squarespace website architected to guide those who are just getting started in your world, guiding them to the next step – with clear pathways to your offers, content and community.
The Embodied Brand to Website Process
1.
Brand Clarity
We begin with a comprehensive understanding about you, your audience and your business – so that this translates on multiple levels, the way your brand looks and feels, as well as how your website will play an effective role in your current marketing system.
2.
Design
Brand Identity
Moving from initial concepts to final brand assets (logo, colors, fonts, custom graphics) we now have a visual guideline that will be implemented in your new website.
Website strategy will involve architecting a clear customer journey that streamlines the sales process – leading to increased conversion and boosted revenue.
3.
Launch & Training
Every page is SEO optimized, and your content such as blogs or podcast from previous website is transferred.
All the backend nitty-gritty stuff is taken care of and tested for the launch.
Training videos and brand assets are shared with you so future updates are easy for you or your team.
The kind of people that have loved working with Bright Matters Studio…
Life & Business Coaches
Online Educators
Therapists / Therapy Clinics
Consultants
Social Justice Orgs
Chinese Medicine Clinic
Reiki Masters
Healers
Dancers
Yoga Studios
Community Healing Spaces
FAQ
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Strategy is actually where it all starts! Before anything gets designed, we get clear on how you’re positioned, who you’re talking to, and what makes you the right choice for them.
My ‘Embodied’ brand approach is all about getting crystal clear on what your brand is about so that your website reflects your ethos and business goals.
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Yes. And this is actually one of goals that this package is designed to solve. When you have a more evolved offer suite, the biggest mistake is treating your website like a menu. What we build is a strategic journey: visitors are guided toward what’s most relevant to them based on where they are in their awareness of your work.
That means clear architecture, intentional pathways, and a site that makes your most valuable offers feel like natural next steps – not sending them to 10 options all at once. Customer journey mapping is part of the website strategy.
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For copy, I’ll guide you to write your own copy with my dream-client attracting copywriting workbook. With this working version, I’ll provide strategic edits to make sure every page reads seamlessly.
If you’d rather hand the writing over completely, I can recommend excellent copywriters (mastered for your niche).
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Conversion issues are usually symptoms of a deeper misalignment: unclear positioning, messaging that doesn’t speak to the right stage of buyer, or a site structure that’s overgrown with time.
This package will help to address the website strategy that your growing business needs.
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Content is an asset, but only when it’s connected to something.
By understanding your overall brand goals, we’ll map how your content serves people at different stages of awareness.
Your new site architecture will reflect a cohesive ecosystem as a trust-building and conversion tool: so that every part makes sense in the whole.
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The average timeline is 4-6 weeks.
We can definitely take your need for time-effeciency into consideration: we’ll do the deep work upfront together so that we’re on the same page on the essentials. From there, you’ll review and give input at clear decision points (not as a stream of small questions)
My process is organized and streamlined so that your input is not necessary all throughout the process.
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The fee starts at $6.5K USD and up depending on your scope.
During our free consult, I’ll be able to understand your scope and give you a ballpark range before sending you the official proposal.
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You’re working with a creative strategist / designer who’s also a fellow values-aligned entrepreneur. My clients often feel like I just get them on a level where they don’t have to explain or justify themselves.
You’re not outsourcing your website project to just a vendor. You’ll be working with someone who’s creatively invested, strategically directed and genuinely cares that your website works.