Brand Strategy
& Design

Your thought leadership turned into a brand that people want to be a part of.

Brand strategy and artful identity design that captures the essence of your brand.

A good brand isn’t just a logo.

Building a standout brand is about emotions and feelings. Your ideas turned visible, moving people into action.

A tidy workspace with a wooden desk, a laptop displaying a weekly to-do list, a white mug with black lettering, a plant in a white pitcher, and a stack of books, all set against a white wall with a white desk lamp.
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What Makes Our Process Different?

FOR COACHES, THERAPISTS, AND ONLINE CREATIVES

When we work together, my intention is to create a space of alchemy — to turn your brand into an experience your people can understand and feel.

My craft is strategic, tactical, and artistic, building a foundation for your business that lasts and gives back manifold.

The Embodied Brand

Let’s create a magnetic brand that feels like you.

Brand Strategy

A foundational discovery phase that helps you focus on what actually matters and brings clarity in understanding the unique vision moving your work.

  • Led with a questionnaire and in-person conversation about what your goals and visions are for our brand work.

Brand Visual Design

Craft a visual identity that expresses the unique essence of your brand.

    • Moodboarding

    • Logo 

    • Color Palette

    • Typography

    • Imagery – Textures – Illustration

    • Photography Direction 

  • $3500+ USD

  • Optional add-ons:

    • Website

    • Email Marketing

    • Lead Magnet

    • Social Media

    • Brand Launch

    • Brand Cultivation Retainer - 

    • 6-month support to help settle your brand presence into your communication channels.

Start Here

  • Working together was just the accountability and professional guidance I needed to emerge into this next phase of my heart-centered, client facing business. Returned on my investment within the first 3 months of launching and feel proud of my online presence now thanks to her expertise and guidance.

    Claire Kopeke, Birth Worker

  • “The new website that Kathy created for me perfectly captures the look, feel, and essence I want to convey as a coach. It’s beautifully designed, easy to navigate, and gives potential clients a clear sense of what it’s like to work with me, before we even connect on a call. I’m confident this new site will drive more interest in my coaching, attract more connection calls, and further strengthen my credibility and passion as a coach. The entire process efficient, fun, and an absolute pleasure.”

    Hayden Lee, MCC and Founder of Master Mind Institute

  • "Branding is not simply an image - it represents the core of a business philosophy, communicated through good design. Kathy's framework offered the process to explore, challenge, and refine my values and vision for practice into a concrete business plan with reinforcing artwork and user experience. She acted as a guide and translator who skillfully captured my personality, aesthetic, broad-ranging ideas, and goals into a beautifully illustrated website and logo."

    Aimee Chang, Guest House Acupuncture & Chinese Medicine

FAQ

  • It’s a creative collaboration – that means I would need your input especially in the beginning so that I can learn as much as I can about your work.

    Mostly you get to sit back and enjoy the design options coming your way and share your thoughts on them.

    Many of my clients report that it feels therapeutic to be so seen and understood in their work.

  • I don’t have one specific style that I push onto my clients.

    The purpose of each project is to bring out the best of each brand’s unique essence.

    The mood boarding phase will help us to hone in on the style that’s best fit for your brand.

  • The deliverable on your brand identity will be a custom guidelines as well as your digital brand assets that will help you implement it into the channels of your choice.

    If you need help with bringing your brand to life with a website or social media assets, I can definitely help you with that! I’ll help design a package that makes sure your brand visual ecosystem is clear and cohesive.

  • Sorry! I don’t design standalone logos.

    My work is for people who are ready for a holistic brand identity; where every part is designed to work together as a unified whole.

    If you're looking for a quick asset, I'm probably not the right fit.

Craft a brand your business deserves

Reach out and let’s have an honest conversation about where your brand is currently and where you want it to go.

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